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This project was really a brand refresh where we developed and expanded the visual language to be consistent across all business ventures. From their website and apparel to the fitness facility and new supplement lines, we made sure the brand had a consistent feel and message.
When working with a trainer, you get feedback like a trainer—and Kevin was great. Having been coached at a high level for years, the sharp, concise feedback felt at home.
All in all, the new brand realy exploded—their clients loved the look, Kevin was floored by the photos, and the new website performs far better than their previous one.
